The Grimm Forest. I've played it twice now. It is insanely cute. I can't speak for the younger crowd, but I was read The Brothers Grimm stories by my oldest sister and my mom when I was a little girl. So just from a feel good memories angle, there's definitely that appeal. Here's why I love this game:
It doesn't take hours and hours to play.
The artwork on the cards is outstanding. Grown men going "Awwwww. This is the cutest backstabbing card ever."
There are fun miniatures that you can paint.
There is a lot of guessing involved, and a fable card mechanic that can disrupt the best of guesses. You have 3-4 places to put your little pig (depending on the number of people playing). If you are alone, you get all the goodies. If you're not alone, you have to share. What goodies do you need? Other's need? Which location is the most likely to get nuked by a fable card?
You all may choose to play a fable card, but it's initially face down so the other players only know that you are playing one. This is done BEFORE you select a location to go to. Is the fable card going to help you or hurt a location or help a location? Does it just randomize everything? (e.g. Anyone in the forest location must take their pig back and randomly select a location again.)
Special friends - each person can draw a special friend when they complete certain things. Some special friends are awesome good, awesome wicked to others, and some are just ok, but the important part is you can only have one friend at a time. When you pick a friend you can keep it for yourself or give them to an opponent. So if you get a awesome friend, use them quickly and as frequently as you can because someone else will undoubtedly give you a meh friend to replace them as soon as they can.
There is a lot of socialization going on when you play as opposed to everyone sitting in silence while they plot or figure out what to do. Phrases like "Uh oh", "I hate you so much right now" or "Good bye Rapunzel. I'll miss you." can be heard. Barb approved with 2 thumbs up.